SearchFeed Review

SearchFeed is a relatively untapped source of high-quality traffic at very low rates. While passed over by many advertisers as a second-tier PPC search engine, we've found SearchFeed's traffic quality far better than much of its competition. Because there are relatively few advertisers, bid prices are low even on highly competitive terms.

SearchFeed's traffic comes in a large part from individual websites displaying hand-picked search result sets as text links, text banners and otherwise integrating them into websites. This means that some search terms, especially one and two word searches, receive much more traffic than others. Even those terms have relatively low bids compared to Google, Yahoo! and other larger networks. The traffic quality from these publishers has produced for us conversion rates higher than clicks from Google at a lower cost.

Searchfeed also provides a complete, easy to use management system. Automatic bid tools save time by raising bids to a chosen rank without passing a set maximum cost per click. Reports show the performance of individual keywords and listings over any period of time. Automatic payment plans keep listings online automatically without requiring manual deposits, while those are still available for advertisers that want to control spending themselves.

Overall, Searchfeed's balance of high quality traffic at low costs has made it our favorite PPC search engine.