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FindWhat Review

FindWhat is one of the larger pay-per-click search engines, receiving a large amount of traffic. Bids are also very high, despite lower conversion rates than the more quality-controlled Yahoo!. Despite being a large, publicly listed company, FindWhat was slow to approve our new account and slow to get us online.

Once you manage to get your account approved, FindWhat's account manager offers all the necessities. You'll find a search count tool to help find keywords to bid on, top bids for each keyword displayed on-page, and a variety of automatic bidding tools that can be enabled on an entire keyword set or run on individual keywords to maintain ranks automatically.

What holds you back in FindWhat are slow editorial reviews of every listing and keyword addition and change. Customer service was difficult to contact at times and unhelpful in several cases. A $25 minimum deposit makes opening an account for a trial campaign affordable.

Reach: 1.5 billion searches per month on portals with search engines such as CNET's Search.com, Excite, Webcrawler, NBCi, MetaCrawler, Dogpile, Go2Net and Microsoft Internet Explorer Autosearch.

Rating: (2/4)

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